Sticker True

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If you're looking for a way to promote a business, a band or even just a great idea, custom stickers can be a low-cost, versatile solution. But printing custom stickers means submitting a digital sticker design online, and if your experience in this area is limited, the process can be daunting.

What follows is a basic guide to designing your very own custom sticker.

Your Sticker Printer Online

Before you begin designing your sticker, check the requirements of your sticker printer online. This should give you the accepted file formats for graphic work (.psd, .pdf, .jpeg) as well as the required resolution. In most cases, sticker printers will require a resolution of 300 dpi (dots per square inch) or better, in order to ensure professional print quality. A color format such as 'RGB' may also be specified.

Your sticker printer may also offer custom sticker design online for a fee. This may be as simple as adding a line of text or a URL to a digital image you already have or as complex as creating an image or logo from scratch. Fees for custom sticker design online and services offered vary from one sticker printer to another.

Graphics Programs

In order to design your sticker yourself, you will need to have access to a graphics program. You may have a friend or relative who has a copy of Photoshop or Illustrator on their computer you can use-or your computer may have a simple program like Microsoft's Picture It! already installed. Alternately, Photoshop is now available in a free, ad-supported format online at www.Photoshop.com [http://www.Photoshop.com] and tutorials are freely available in many places on the Web.

A few sticker printers also give you access to a free online sticker design tool specifically created for that purpose.

Alternately, if you'd like to work from an image that you or someone else has drawn, or a printed image you have, you'll need to use a scanner, making sure that the scanner is set to the requirements of your sticker printer (ie., 300 dpi) before you scan. If you don't have a scanner at home, businesses such as Kinko's or other copy centers can provide access to a scanner for a fee.

Technical Elements

The most important element to consider in designing your custom sticker is image quality. A good rule of thumb to bear in mind is that if you have pulled an image off the internet, it probably will not be an appropriate resolution to produce a good-looking custom sticker. That's because images on websites tend to be saved at a lower print resolution (72 dpi) in order to achieve quicker upload times and save space on servers. This is true even if the image looks fine on your computer monitor at the size you have specified. If you're in doubt about the quality of an image, the best way to check its quality is to print it out on your home printer at the size you want your sticker to be.

Make sure your image quality on your graphics program is set to 300 dpi or greater, and that your color profile matches the one specified by your sticker printer. Create a new file on whatever graphics program you're using, making sure it's the size of the dimensions you want your finished sticker to be. Open any pictures you may want to use, and cut and paste or drag them into your open file. Add text, effects and any other graphics that may be part of your design, and make sure you save it in one of the formats specified by your sticker printer.

Now you're ready to upload your finished sticker design online, and await your great-looking custom stickers!

Gillian James blogs for http://www.CustomStickerMakers.com, the Web's best source for low-cost, high-quality custom stickers, bumperstickers, labels and decals. Offering full-color stickers for band promo, non-profit fundraising, school benefits, business marketing, service compliance and more, Custom Sticker Makers also offers a popular online sticker-making tool. Interested in more marketing ideas that stick? Visit http://www.CustomStickerMakers.com

Making Your Stickers Noticeable

When you print labels, you mean them to be noticed. Labels or stickers of course need to be read and understood, but your audience should of course know where they are first. There are many ways to capture people’s attention when it comes to sticker printing. You need to be innovative in your sticker printing designs when figuring those ways out, but generally it is about the look and feel of your sticker.

Optimizing your colors
The color is one of the important decisions for any label printing design. The sticker’s color should really be eye-catching, and it has to contrast with its environment so that it can be easily spotted. Usually the colors red, orange and yellow are the most noticeable and most people print labels in those colors especially if the label message is an important warning or notice.

On the other hand, stickers that are used as product labels and classification devices can come at every color of the rainbow that you want. The important thing about using color on them is that it should be different from anything else. For example, for product labels, it is best to use a color that is not related t o your rival product color. If they are mainly red, then go for blues or greens. This makes sure that your labels and the products attached to them are distinct from anyone else.

Rationalizing font styles
The font of your sticker is also an important part if you want to get noticed. People make the wrong assumption here that the most creative fonts usually win stand out contests. However, the most effective and easily understood labels are the ones that are simple and direct to the point. Since labels are stickers are meant to be read quickly, it must also be understood quickly. So try and use simple fonts that are thick or big. The word for text printing is that bigger and more prominent fonts are the most effective since they will catch the information better and faster.

Proper use of Images
Images are also a big factor to make stickers stand out. This is especially true for larger full color sticker labels. You have to choose and image that best represents the message of your sticker. For example, if your message is a warning about a live electrical wiring, then you need to add an electricity symbol, or a cartoon of a person getting shocked, just so that you can reinforce your message. For product sticker labels the best images to use are the company’s logo or the symbol of the product’s main theme. The text and image of a sticker must work together so that they can really stand out as a whole.

Account for the label size
Lastly, a label’s size can be adjusted to capture attention. Especially for important labels, printing stickers in large sizes is the best so that people can really notice what the label is all about. Of course match your label size with your message. Print only as big as needed so that you don’t waste money in printing bigger. Just go for the sticker design that can fit your messages and images snugly, and is big enough to be read and appreciated.

Good! The next time you invest in sticker printing, remember these four main facts, and you should be producing stickers or labels with the best possible chance of getting noticed.

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how do i make a facebook bumper sticker with the true life logo

Go to the bumper sticker application, then click on "upload stickers".
Read the rules for submitting a bumper sticker, then go out and find your logo. Copy and paste it into paint, but once you've got it there, make sure you resize it so it fits (I think 170x170 px is the maximum size).
Save that image, then go back to the upload section, and browse for the file you just created.

Letters: Council budgets
What a wonderful article by Dominic Lawson ("Carers deserve better" 9 March). Taking the simple premise, "New Labour thought that announcing something was the same as doing it", he developed his argument through painstaking research to demonstrate it, in one very particular area of the NHS.

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