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BOBBY EWING/ Patrick Duffy DALLAS 500 pc puzzle LORIMAR/ Warren Paper Prods 1980
BOBBY EWING/ Patrick Duffy DALLAS 500 pc puzzle LORIMAR/ Warren Paper Prods 1980
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Teen Magazine July 1980 KENNY ROGERS PATRICK DUFFY
Teen Magazine July 1980 KENNY ROGERS PATRICK DUFFY
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2011 Leaf Family Guy PATRICK DUFFY AUTO * Seasons 3, 4 & 5
2011 Leaf Family Guy PATRICK DUFFY AUTO * Seasons 3, 4 & 5
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OFFICIAL MIXER'S MANUAL- PATRICK GAVIN DUFFY 1948 EDITION
OFFICIAL MIXER'S MANUAL- PATRICK GAVIN DUFFY 1948 EDITION
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NEW dvd -DALLAS Complete Season 3 Victoria Principal JR Patrick Duffy Linda Gray
NEW dvd -DALLAS Complete Season 3 Victoria Principal JR Patrick Duffy Linda Gray
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PATRICK DUFFY GREEK MAGAZINE TEST
PATRICK DUFFY GREEK MAGAZINE TEST
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PATRICK DUFFY CHARLIES ANGELSGREEK MAGAZINE TEST
PATRICK DUFFY CHARLIES ANGELSGREEK MAGAZINE TEST
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DALLAS 2012 8X10 photo 02 LARRY HAGMAN/PATRICK DUFFY/LINDA GRAY & NEW CAST
DALLAS 2012 8X10 photo 02 LARRY HAGMAN/PATRICK DUFFY/LINDA GRAY & NEW CAST
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Patrick Duffy - photo clippings mega collection - MUST SEE - over 450 - DALLAS
Patrick Duffy - photo clippings mega collection - MUST SEE - over 450 - DALLAS
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DALLAS 2012 8X10 photo 03 LARRY HAGMAN/PATRICK DUFFY/LINDA GRAY/BRENDA STRONG
DALLAS 2012 8X10 photo 03 LARRY HAGMAN/PATRICK DUFFY/LINDA GRAY/BRENDA STRONG
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MURDER C O D Patrick Duffy Willian Devane BRAND NEW
MURDER C O D Patrick Duffy Willian Devane BRAND NEW
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TV Show Color Photo Still 8 X 10 Vintage DALLAS Patrick Duffy
TV Show Color Photo Still 8 X 10 Vintage DALLAS Patrick Duffy
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Disney St Patrick's Day Mickey Duffy Bear 12
Disney St Patrick's Day Mickey Duffy Bear 12" Plush
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Patrick Duffy  Photo 1196
Patrick Duffy Photo 1196
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DALLAS LARRY HAGMAN PATRICK DUFFY CAST TV  POSTER
DALLAS LARRY HAGMAN PATRICK DUFFY CAST TV POSTER
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DISNEY - PERFECT GAME - Patrick Duffy / Ed Asner / Tracy Nelson --- Family - VHS
DISNEY - PERFECT GAME - Patrick Duffy / Ed Asner / Tracy Nelson --- Family - VHS
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Patrick Duffy Photo 1186
Patrick Duffy Photo 1186
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Patrick Duffy Photo 1180
Patrick Duffy Photo 1180
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Patrick Duffy Photo 1160
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Patrick Duffy & Richard Hatch Photo 1194
Patrick Duffy & Richard Hatch Photo 1194
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Patrick Duffy Photo 1159
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Patrick Duffy  Photo 1195
Patrick Duffy Photo 1195
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Patrick Duffy Photo 1151
Patrick Duffy Photo 1151
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Man from Atlantis The Complete Television Series DVD Set PATRICK DUFFY
Man from Atlantis The Complete Television Series DVD Set PATRICK DUFFY
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DALLAS 2012 8X10 photo 05 LARRY HAGMAN/PATRICK DUFFY/LINDA GRAY
DALLAS 2012 8X10 photo 05 LARRY HAGMAN/PATRICK DUFFY/LINDA GRAY
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DALLAS 2012 8X10 photo 06 LARRY HAGMAN/PATRICK DUFFY
DALLAS 2012 8X10 photo 06 LARRY HAGMAN/PATRICK DUFFY
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PATRICK DUFFY & DALLAS CAST 35MM SLIDE TRANSPARENCY NEGATIVE PHOTO 21
PATRICK DUFFY & DALLAS CAST 35MM SLIDE TRANSPARENCY NEGATIVE PHOTO 21
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The Corrs - Live at the Royal Albert Hall The Corrs - Live at the Royal Albert Hall
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Studio: Wea-des Moines Video Release Date: 12/19/2000

Michael Flatley's Celtic Tiger Michael Flatley's Celtic Tiger
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The Corrs: 'Live at the Royal Albert Hall' - St. Patrick's Day March 17, 1998 The Corrs: 'Live at the Royal Albert Hall' - St. Patrick's Day March 17, 1998
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Michener's Texas [VHS] Michener's Texas [VHS]
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Based on the epic best-seller by Pulitzer Prize-winner James A. Michener, Texas is a sweeping, Larger-then-life saga of the heroic men and women who dreamed of new lives in an untamed land - and who fought to make those dreams come true. A powerful cast stars in this unforgettable account of courage, passion and sacrifice that forged a nation-sized state on the American frontier.

Dallas The Collector's Edition: Digger's Daughter & Lessons Dallas The Collector's Edition: Digger's Daughter & Lessons
Sale Price: $1.29

Digger's Daughter.. Bobby brings home the daughter of the family's worst enemy.. as his new wife Pamela. Lessons.. Lucy fakes being attacked by her student advisor

Baby's Day Out [VHS] Baby's Day Out [VHS]
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Only a mother or a certified baby-phile could love this John Hughes comedy (he wrote and coproduced it). Aside from that endorsement, the diaper starts to stink. Baby Bink is kidnapped by three inept crooks, but the child escapes from their hideaway, leading to a chase through the city. Bink's journey follows the story line of his favorite bedtime book, Baby's Day Out, and he goes to a zoo, a construction site, and a retirement center. Hughes is following his accountant's favorite bedtime tale, "Let's rewrite Home Alone again," but with very little of the humor or impact of that smash. A number of scenes center on the crushing or incineration of Joe Mantegna's groin, not exactly family-fare yuks. There are some moments of levity with the crooks and a gorilla. --Keith Simanton

Dallas: The Complete First & Second Seasons Dallas: The Complete First & Second Seasons
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Dallas: The Complete First and Second Seasons is an American equivalent to those British miniseries about historical chapters in that country's royal monarchy. Full of family in-fighting, political intrigue crossed with personal triumph or disappointment, and plenty of sensational infidelities and betrayals, Dallas is a captivating story of a wealthy oil family's power and travails. It is also uniquely fun and daringly absurd, albeit with a straight face; this hugely successful, primetime soap opera began in the late 1970s and ran 14 seasons in all, built on a handful of primary relationships that stretch credulity but never descend into self-parody. Not unexpectedly, Dallas begins with a Romeo and Juliet tale that instantly exposes an old feud between two families and strips the civilized veneer from several major characters. Bobby Ewing (Patrick Duffy), youngest of three sons of independent oilman Jock Ewing (Jim Davis), arrives at the Ewing clan's Southfork ranch just outside Dallas, Texas, with a new wife, Pam Barnes Ewing (Victoria Principal). Pam is the daughter of Digger Barnes (David Wayne), an old business rival of Jock's and one-time suitor of the Ewing matriarch, Eleanor (or "Miss Ellie," played by Barbara Bel Geddes). Pam's also the sister of a state senator, Cliff Barnes (Ken Kercheval), whose vendetta against the Ewings is played out in the legislature, imposing costly regulations on their business and holding committee investigations into questionable practices of company president J.R. Ewing (Larry Hagman). Pam's status as the newest Ewing causes an uproar in the family (besides being a Barnes, she also dated the Ewings' genial but lonely foreman, Ray Krebbs, played by Steve Kanaly) and prompts Dallas' charming villain, J.R., to make many Iago-like attempts, over the first two seasons, to drive her from Bobby's arms. Pam has a different set of problems with the other, jealous Ewing women, including J.R.'s possibly barren and alcoholic wife, Sue Ellen (Linda Gray), and teenage Lucy (Charlene Tilton), daughter of exiled Ewing son Gary (Ted Shackleford). With new and old resentments flying and everyone deeply suspicious of everyone else's motives (even the ailing Jock doesn't trust J.R.), there's plenty of drama to chew on. Still, storylines are often larger than the sum of these parts, with lots of kidnappings, marital affairs, plane crashes, and shootings ratcheting up suspense. Dallas is pure pleasure, a little guilty, perhaps, but not a sin. --Tom Keogh

All 29 episodes from the show's first two seasons--including "Digger's Daughter," "Barbecue," "Black Market Baby," "Call Girl," the two-part "John Ewing III," and more--are collected in a five-disc set. 23 1/4 hrs. total. Standard; Soundtrack: English Dolby Digital mono; Subtitles: English, French, Spanish; audio commentary by Hagman, Tilton, others; bonus reunion special. **29 episodes on 5 discs. 23 1/4 hrs.**

Boondock Saints (Unrated Special Edition) Boondock Saints (Unrated Special Edition)
List Price: $19.98
Sale Price: $10.43

Irish-Catholic Boston brothers Sean Patrick Flanery and Norman Reedus take the law into their own hands in this flashy crime drama. After killing a pair of treacherous Russian mobsters, the siblings tackle other Beantown criminals, drawing the attention of FBI agent Willem Dafoe, who can't decide whether to arrest them or thank them. Billy Connolly and XXX film legends Ron Jeremy and Jeanna Fine also star. 108 min. Standard and Widescreen (Enhanced); Soundtrack: English Dolby Digital 5.1 EX; Subtitles: English, Spanish; audio commentary; deleted scenes; outtakes; theatrical trailers; filmographies; more. Two-disc set.

Charismatic young stars Sean Patrick Flanery and Norman Reedus play two Irish brothers, Connor and Murphy, who believe themselves ordained by God to rid the world of evil men. Their first killing is in self-defense; but after that, they start killing with devotion, gunning down a summit of the Russian mafia. Willem Dafoe plays a gay FBI agent (he listens to opera while examining crime scenes) who knows what the boys are doing but feels that their vigilante tactics are necessary. There's not much plot to The Boondock Saints--it's mostly a series of violent scenes in which the boys are partially ingenious and partially lucky. The movie seems to want to provoke debate about vigilantism, but the scenario is too implausible to stir any real controversy. The peculiar mix of earnestness and machismo will not appeal to everyone, but it's certainly unique and may acquire a cult following. --Bret Fetzer

Dallas: The Complete Fourth Season Dallas: The Complete Fourth Season
List Price: $39.98
Sale Price: $17.95

All 23 episodes from season four--including the two-part "No More Mister Nice Guy," "Who Done It?," "Start the Revolution with Me," "The Quest," and "Ewing-Gate"--are collected in a four-disc set. 18 3/4 hrs. total. Standard; Soundtrack: English Dolby Digital mono; Subtitles: English, French, Spanish; documentary. **23 episodes on 4 discs. 18 3/4 hrs.**

Following a tumultuous third season that culminated in the shooting of likeable villain J.R. Ewing (Larry Hagman) by an unknown assailant, Dallas: The Complete Fourth Season is relatively tame by comparison. Still, it begins with no fewer than four episodes stretching out the mystery of who (from a wide field of candidates) actually shot J.R., with the victim's alcoholic wife, Sue Ellen (Linda Gray), looking like the chief suspect. Meanwhile, with J.R. out of commission and possibly paralyzed by a bullet pressing against his spine, brother Bobby (Patrick Duffy) reluctantly takes the reins of Ewing Oil at the insistence of his father, Jock (Jim Davis). Prepared to buy a refinery at a bargain price—something Jock always wanted but J.R. could never deliver—Bobby is set to take Ewing Oil to a new level of success, but finds his authority undercut by J.R., who is pulling strings from his hospital bed. Another suspect in the shooting, Cliff Barnes (Ken Kercheval), brother of Bobby's wife, Pam (Victoria Principal), tries to jumpstart his return to Texas politics by making trouble for the Ewings in the Texas legislature. Bobby himself, burned out on the family business, tries his own hand at the state senate, a useful place to be once Jock and Ewing matriarch Miss Ellie (Barbara Bel Geddes), mired in a personal conflict that heads toward divorce, find themselves on opposite sides in a land dispute. Other story threads include a rocky marriage between granddaughter Lucy (Charlene Tilton) and a medical student (Leigh McCloskey), and extramarital distraction for lonely Pam and Sue Ellen. Perhaps the biggest scandal of the season is J.R.'s manipulation of a counterrevolution in the Southeast Asian country where Ewing Oil fields were disastrously nationalized--a crime that could come back to haunt him. --Tom Keogh

Boondock Saints 1 Playing Cards Boondock Saints 1 Playing Cards
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(3x4) Boondock Saints Movie Playing Cards

Boondock Saints 2 Playing Cards Boondock Saints 2 Playing Cards
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(3x4) Boondock Saints II: All Saints Day Movie Playing Cards

12 12" Disney Duffy St. Patrick Teddy Bear - Limited Edition
Sale Price: $28.95

The luck of the Irish is with Duffy in this 12" high plush with Mickey stamped on his pads and is a limited edition. Includes a booklet on the story of Mickey Mouses Duffy Bear.

Sugar Blues Sugar Blues
List Price: $6.99
Sale Price: $3.30

It's a prime ingredient in countless substances from cereal to soup, from cola to coffee. Consumed at the rate of one hundred pounds for every American every year, it's as addictive as nicotine -- and as poisonous. It's sugar. And "Sugar Blues", inspired by the crusade of Hollywood legend Gloria Swanson, is the classic, bestselling expose that unmasks our generation's greatest medical killer and shows how a revitalizing, sugar-free diet can not only change lives, but quite possibly save them.

The Obituarist The Obituarist

Kendall Barber calls himself an obituarist - a social media undertaker who settles accounts for the dead. If you need your loved one's Facebook account closed down or one last tweet to be made, he'll take care of it, while also making sure that identity thieves can't access forgotten personal data. It's his way of making amends for his past, a path that has seen him return to the seedy city of Port Virtue after years in exile.But now his past is reaching out to catch up with him, just as he gets in over his head with a beautiful new client whose dead brother may have been murdered - if he's even dead at all. If Kendall doesn't play his cards right, he could wind up just as deceased as the usual subjects of his work.On the other hand, Kendall may know more about what cards to play than anyone else realises...

Patrick O'Duffy Patrick O'Duffy

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Patrick Duffy

The Day Today as with so many other British comedies produced precious few episodes, but the proportionate impact of those six episodes has been immense. Originally aired in early 1994 following the success of their radio prelude On The Hour, The Day Today covered the news, and by extension the news industry, with surreal accuracy. With Chris Morris providing an eerily accurate impression of Jeremy Paxman in a studio that bore a striking resemblance to ITN's News At Ten set of the time, one of the show's great strengths was the casual viewer could flick through and not realise it was parody. If you weren't paying attention, you could easily go a couple of minutes until you heard a headline or report that'd make you stop in your tracks, like "That's it, just time to let you know that police are still looking for the actor Burt Reynolds after he stole a dodgem and drove it out of a fairground in Islington."

Not only was the show's subtlety and dextrous, creeping satire crucial to pulling the whole thing off, it also leant itself well to building a loyal audience firmly in on the joke. And if Chris Morris' bombastic professionalism set the scene, his band of satellite colleagues were the perfect compliment: the inept economics correspondent Peter O'Hanraha-hanrahan, who often "loses the news" and thinks the German for 30 percent is "Trenta Percenta"; Collaterlie Sisters, the anamatronic and incomphrensible business news specialist who uses graphics like the Currency Kidney and the International Finance Arse to explain trends in world trading; Sylvester Stuart, the disembodied weather head; Barbara Wintergreen, the pun-happy American correspondent who covers the likes of serial killers being sentenced to death by corpses with the voice of Martin Sheen; and Valerie Sinatra, the outrageously flirted at transport reporter from her travel pod a mile above Great Britain.

But of course, the best known Day Today foil is Alan Partridge, whose palpable lack of sporting knowledge ended up being no impediment to a sparkling career as a chat show host and early morning East Anglian DJ. In fact, it was some of Alan's best bits of sports reporting that exemplify just how extraordinarily far-sighted the show could be. As the programme basically boils down to a collection of micro sketches pulled together by idents with slogans like "Facts multiplied by importance equals news", it's an extremely easy show to look up on the likes of YouTube, even though it pre-dates the site by nigh on a decade, and Alan Partridge's football commentary ("SHIT! DID YOU SEE THAT?! He must have a foot like a traction engine!") is one of the all-time YouTube classics.  Similarly, they featured a mockumentary called The Office ages before Messrs Gervais and Merchant dreamed theirs up. They even managed to pre-empt the proliferation of reality shows and histrionic soap operas with their miniseries The Pool and The Bureau.

But if surreal innovation got people watching, it was the tendency to push the boundaries that got people talking, the best example of which was the story of IRA "bomb dogs" going off around the UK. The report showed cordoned off streets, people panicking as "terrierists" ran aimlessly round the streets, and amusingly earnest graphics showing a dog coated with a special resin being blown 1,000ft into the air. It also showed Sinn Féin's "deputy leader" interviewed while taking helium, to take credibility away from his statements. While still funny now, given the tense political state of play in 1994 (the IRA habitually bombed city centre targets, including BBC's Television Centre, during this period, and interviews with Sinn Fein members could only be showed in silhouette with the voice of actual actors like Stephen Rea and Butch Dingle from Emmerdale dubbed over it) it was darkly humorous at least, and downright ballsy at best.

And then there's the actors and contributors themselves. Had they been American, they surely would have been dubbed as a Pack of some kind, but despite the lack of officialdom the main players in The Day Today continue to dominate British comedy. The success of Steve Coogan is self-evident, and Chris Morris went on to achieve legendary status with Brass Eye and directed and co-wrote the recent film Four Lions. Patrick Marber wrote the movie Closer, which is one of the more mindblowing facts I've heard This Year. Doon Mackichan was one third of Smack The Pony, Rebecca Front as Nicola Murray is the recipient of most of Malcolm Tucker's ire on The Thick Of It, while producer Armando Ianucci has had a hand of some sort in every funny thing the BBC has made since. Executive Producer Peter Fincham is now the head of ITV, but we'll forgive him that.

Ultimately though, for all the show's influence, it leaves a legacy of prescience as much as parody. What was in 1994 an incremental clinic in absurdity looks more like a journalists' handbook in 2010. Which, unlike The Day Today, isn't particularly funny.

Paddy Duffy

http://www.prog464.com

Welcome to PROG464, Ireland's new webzine of news, views and reviews on all things Sci-Fi, Fantasy, Horror and Cult. We bring you the best in books, comics, graphic novels, movies, TV, games, toys and Technology.

Skateboarding: The Art Of War - Steve Rocco

In 1989, Brad Dorfman reported a whopping 89-million dollars in company turnover for Vision Inc. Not too shabby. Two years prior, with business already blooming alongside the 80s skateboard explosion, Brad had to make what probably seemed like a rather mundane decision at the time. He kicked 27-year-old freestyle professional Steve Rocco off of Sims Skateboards, on of Vision's many lucrative subsidiaries. By 1991, that very same man was at the helm of the best-selling company in skateboarding: World Industries and rumors were churning about Vision's imminent bankruptcy. What happened? A man living on Naras Kaupas' kitchen floor maxed out his credit card to buy 6,000 dollars' worth of boards, screened them, and then proceeded to all but tear down the "Big Five" (Vision, Powell Peralta, Santa Cruz, Thrasher, and Transworld), usher in a new era of street skating, give a heavy shot in the arm to the skater-owned company, and permanently change the rules by which skateboarders do business. He did so with little more than a keen sense of humor, an ear to the ground, fearless power moves, and an incredible knack for turning his weaknesses into advantages. That man would quickly become known throughout skateboarding simply as "Rocco". The upcoming Whyte House Productions documentary, The Man Who Souled The World tells his story. The following are the broad strokes.

THE BOOT AND THE BIRTH
" It actually never occurred to me to start a company. I was just a skater at the time that had been kicked off a team. I though my life, at least the part that had anything to do with skating, was over." According to Rocco, it was Zephyr Surf Shop co-founder and one-time Z- Boys team manager Skip Engblom who first suggested buying 500 boards and starting a company. Accordingly, Rocco pushed all his chips into the middle of the table, and with a little hand from Natas and Skip, launched SMA Rocco Division. SMA or Santa Monica Airlines, was a subsidiary company owned by Santa Cruz that Natas rode for at the time. Very quickly, Santa Cruz, an established mainstay in the industry over the past few decades, demanded he stop using the SMA name for his company. At the same time, "SMA World Industries" had been screened on a fiew boards and shirts as a joke for how small the operation actually was. In response, Rocco dropped the SMA name and World Industries was born.

THE SEED INVESTMENTS
With an actual company under his belt, Rocco began searching for capital by which to sustain his small venture. John Lucero made a quick cameo as an investor, then promptly pulled out, selling his shares to then unbeatable Powell Peralta freestyle sensation Rodney Mullen for 6,000 dollars. Rocco and Rodney had befriended each other earlier via the freestyle circuit, and Rocco went on to finance another 20,000 dollars of his company through a shady loan shark by the name of Kirby. Essentially, within his first year of business, Rocco had a choice- pay Kirby back the 30 grand with monthly payments of 2,500 dollars, or find out what happens to your knees when a loan shark doesn't get paid in full. In Rocco's words, "After many sleepless nights, we paid it back and Kirby became a friend and shareholder in the company."

THE FIRST TEAM AND THE BARNYARD BOARD
Rocco's very first rider would come in the form of Jesse "The Mess" Martinez. While considered one of the top established street skaters at the time, Jesse was as rebellious as Rocco and took little convincing in leaving Powell Peralta for World. Former Alva rider Jef Hartsel quickly followed suit, and with three established names to screen print on his boards, the powers that be (a.k.a Powell, Vision, and Santa Cruz) began to take notice of what Steve was up to. Their fears were quickly compounded when Rocco managed to officially swipe Rodney Mullen, and a red-hot seventeen-year-old Mike Vallely, up and out from under Powell's aging feet. Vallely's first board the " Barnyard" model, was the first-ever double-kick shaped deck to take hold in skateboarding- changing board shapes and concaves forever more. It was also legendary World artist Marc McKee's first board graphic, setting the tone for the neon, tongue-in-cheek cartoon graphics (later, also under the skilled hands of Sean Cliver) that the company became notorious for, and also became Rocco's first major financial success as a best-selling board. On top of all that, the Barnyard board was Rodney Mullen's first at bat as a board shaper.

THE BET ON STREET SKATING
As skateboarding at large watched intently, Rocco began, to the ridicule of many to essentially assemble the first all-street team ever. At the time, the industry believed it impossible for any company to survive without a marquee vert superstar a la Hawk or Hosoi. However, very quickly this theory proved to have become the exact opposite. Vert was about to die. World's first video, Rubbish Heap, contained absolutely no vert riders, save Jesse Martinez's incredible padless midsize ramp lines (and Tom Boyle in the end credits) and essentially blew up the likes of Jeremy Klein (first back Smith on a rail ever), Ron Chatman, and obviously Mike V. The video also contained Mullen's first-ever footage riding a "street" board, was one of Spike Jonze's first stints behind a video camera, and made a mockery of Powell and Vision's ultra high and glossy production values. With every passing month, skateboarding was turning further and further upside down, and the old guard was not at all prepared.

THE SPIN-OFF COMPANIES AND VIDEO TAKEOVER
By 1990, Mark Gonzales, then a star rider for Vision, approached Rocco, simply out of his amazement that Steve, a fellow skater, was running a company within which he could basically do everything and anything he wanted. Gonz proposed his company, Blind- "Blind" being the opposite of "Vision"- and Rocco grabbed World's top pro at the time, Jason Lee, and sewed him in to Mark's new venture. A year later, Natas Kaupas, equally amazed at what Rocco and now Mark were doing, left Santa Cruz to start his own company under the Rocco umbrella: 101 Skateboards.

Within the next few years, World Industries became a parent company to a whole slew of extremely profitable off shot "subsidiary" companies. Most notably, along with Blind and 101, was Plan B, a project former H- Street co-founder Mike Ternasy came to Rocco with, ultimately leading to one of the most star-studded teams ever assembled: Danny Way, Colin McKay, Matt Hensley, Sean Sheffey, Rich Howard, Mike Carroll, Sal Barbier, Pat Duffy, and Ryan Fabre.

After Rubbish Heap in '89, Blind's Video Days in '91 (Spike Jonze's first job directing and considered by many to this day to be the best skateboard video of all time), it became an undebatable fact that any and every video coming out of the Rocco family editing bay would be the absolute best. All this to the enormous chagrin of Stacey Peralta and George Powell, who had essentially held that spot since the skateboard video was given birth via the Bones Brigade Video Show back in '85.

THE AD WARS
Since the inception of the World, every last ad Rocco ran contained two constant elements-sarcastic wit (often at his own expense) and seething controversy (often at the expense of others' morals). However, it was not until Powell ran an ad with three of their riders, mocking the skater-owned "smaller" companies (a direct attack on Rocco, Gonz, et cetera), that all-out war was declared between the two camps.

With his next Blind ad, now referred to simply as the infamous "Dear George" letter, Rocco unveiled a series of boards directly mocking some of Powell's most prestigious VCJ graphics. The ad was accompanied by an open letter to George Powell ending simply with "P.S. Do you think I should kill myself." The end result-within months of this now very public battle, Powell's board sales tanked like the Titanic while Rocco's rose like Apollo 13. It was rumored in the industry that Steve was then holding nearly 80 percent of the market share in the U.S. alone. In his head-to-head battle with nearly all his former "Big Five" enemies, Steve had beaten them at their own game. It was now his turn to make the rules.

After gathering his legends in the form of Jesse, Hartsel, Rodney, Mike V., the Gonz, and Natas, Rocco quickly moved on and showed incredible knack for hooking up not only the youngest street skaters (a.k.a. Chris Branagh, pro at eleven), bur more importantly, some of the most talented throughout the past decade. He found Daewon Song and Jason Lee, he spotted the magical talent of Kareem Campbell, and built an incubus during the early 90s that nurtured the likes of Guy Mariano, Henry Sanchez, Lavar McBride, Marcus McBride, Chico Brenes, Daniel Castillo, Brian Lotti, Jovantae Turner, Eric Koston, Chris Pastras, Randy Colvin, Keenan Milton, Shiloh Greathouse, Ronnie Creager, Gabriel Rodriguez, Joey Suriel, Lee Smith, Gino Iannucci, Rudy Johnson, Tim Gavin, Richard Mulder, and on and on and on. Rocco was also one of the frist company owners to push a seriously multi- ethnic, multi-racial team in what had formerly been viewed as kind of a white-washed pastime.

BIG BROTHER TO JACKASS
With his constantly profane ad concepts, Rocco was continually running into problems with the censorship policies of then Larry Balma-owned Transworld and even the more lax policies up at Thrasher. When Larry Balma refused to run a specific World ad on the grounds that it promoted teen suicide, Rocco had had enough. In response, he replaced the ad with a questionnaire, explaining his situation, and asking Transworld's readers what he should do in response. Their answer- " Start your own magazine." Accordingly, Big Brother magazine saw its first issue. After giving Jeff Tremaine his first shot in skateboard- mag publishing, which in turn later gave Johnny Knoxville his first chance at acting via the Big Brother videos, Big Brother became one of the most controversial magazines of the 90s period (full frontal nudity, drugs, theft, and the Los Angeles local news favorite "How To Kill Yourself" article). Rocco eventually sold Big Brother to none other than Larry Flynt in 1996. With a little help from Spike Jonze, Tremaine would ultimately transition Big Brother's videos into MTV's Jackass, Wild Boyz, Viva La Bam, Rob & Big, and the rest.

TEENAGE MILLIONAIRES AND COMPANY MUTINY
In 1992, Rocco had his first ten-million-dolor year. One of the best things and ultimately one of the hardest things about him running his teams was that he essentially gave them unlimited amounts of cash at incredibly young ages and provided them with an absolute carte blanche to do whatever, whenever they wanted. Turning them loose in four-star hotels and providing them with the infamous World Park where they pretty much tested any and every moral boundary from beer, acid, and porn to wanton public vandalism and theft, Rocco;s riders ultimately took the ridiculous amounts of freedom they had been handed, along with so many thousand-dolor shopping sprees and began to grow apart from him and Rodney. This problem culminated in mid 1993when Rich Howard, Mike Carroll, Megan Baltimore, and Spike Jonze took Sean Sheffey, Jovantae Turner, Jeron Wilson, Tim Gavin, Tony Fergusson, Rudy Johnson, Eric Koston, and Guy Mariano out from under various Rocco-owned companies to start Girl Skateboards. Howard and company subsequently swept up Paulo Diaz, Ben Sanchez, Gabriel Rodriguezm Chico Brenes, Richard Mulder, Shamil Randle, and Daniel Castillo to start Chocolate the fallowing year. Rocco, seemingly invincible, had taken his first major hit.

CLEANING UP SHOP AND THE YEAR OF REAPER
As Rocco attempted to re-organize after losing a huge chunk of his marquee riders, his restructured what had been up to that point an extremely disorganized combination of haphazard accounting and lax general business practices. He hired another former freestyler and savvy businessman Frand Messman as a CEO along with Scott Drouillard as an accountant. While Rocco began to relinquish the near dictatorial reigns of his empire, handing control to more corporate-minded individuals and things began picking up again, disaster struck again in 1994. Steve Rocco's father, Rodney, Mullen's mother, and Plan B Mike Ternasky all passed away in what Rocco refers to as "The Year of the Reaper." This devastating blos, to both Steve, Rodney, and everyone at Plan B, not only hurt morale, it also ended in the departure of the Pland B brand from under World's roof. Steve was again forced to seek out a new direction for his embattled family tree.

THE DEVIL MAN, WET WILLY, FLAMEBOY, AND LITTLE-KID FOREVER
As Steve racked his brain for a new direction with which to keep his company afloat, Marc McKee happened to pen up a little logo for a Christmas card that they quickly called the Devil Man. In a complete shift from his former team-driven approach, Steve, in an epiphany, immediately seized upon the cartoon characters McKee was creating as his answer. With skateboarding beginning to boom again in the mainstream to levels not seen since before the early 90s slump, Rocco rather ingeniously identified his next target audience- eight to twelve year olds and the parents who buy their boards for them. And PG-13 cartoon graphics that McKee was pumping out by the busload were essentially exactly what those little kids wanted.

SELLING THE WORLD
"You never really think about being able to get out and just stop. Or you think about it, but it just doesn't really happen in our industry. Everybody just gets big and then goes under," says Rocco. What he loved most in life was cash in the band and the freedom it gave him. After over ten years in the skateboard industry trenches and having gone from the bottom of bottoms to top of the tops, he decided he didn't want to go out like Brad Dorfman had a decade before him. In late '98 Rocco sold World Industries, then the first publicly traded skateboard company on the stock market, to Swander Pace Venture Capital for twenty-million dollars. While he remains a small shareholder in various skate brands, Steve is currently relaxing at home in his multi-million dollar Malibu trailer home. When asked what was more rewarding over the years, starting a company or selling one, he replied simply, "You forgot to mention destroying" Then he laughed.

About the Author

Specialty Sports is an Online Skateboard Store based out of New Jersey. If you're interested in more about skateboarding tips keep checking back here or if you're interested in getting into skateboarding try our web site, we offer 100's of cheap complete skateboards for sale.

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